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Kellogg's Special K2O Protein Water : ウィキペディア英語版 | Kellogg's Special K2O Protein Water
Special K2O Protein Water is a beverage released in September 2006 by the Kellogg Company. It is produced in several flavors, and has been marketed as a weight-control and weight-loss product. The product was re-launched in 2007 by the Kellogg Company. The product is no longer available. ==Overview== It was available in several flavors, including Strawberry Kiwi,〔(Protein water mix.(New PRODUCTS) | HighBeam Business: Arrive Prepared ) 〕 Lemon Twist and Tropical Blend. Marketed as low-calorie alternative protein drink, a 16-ounce bottle of K2O contains 5 grams of protein, 10% DV of calcium, and 50 calories.〔 The product has also been marketed as a weight-loss product,〔Russell, Edward (2010). (''The Fundamentals of Marketing'' ). AVA Publishing. p. 75. ISBN 2940373728〕 and has been marketed as part of "The Special K Challenge" and "Feeling good never looked better" advertising campaigns.〔Carilli, Theresa; Campbell, Jane (2012). (''Challenging Images of Women in the Media: Reinventing Women's Lives'' ). Lexington Books. p. 4. ISBN 0739176986〕
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